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This web page getreal.larryblackandassoc.com had the following on the homepage, "Mountain Home Arkansas Real Estate - Larry Black and Associates, Inc." We saw that the webpage said " Helping Buyers And Sellers Achieve Their Goals." It also said "5 bath brick home in Southern Meadows. Historic Building on College St has had total restoration. Beautiful custom built 3 bedroom, 2. 5 bath home within minutes to Bull Shoals Lake access. Well maintained berm home located in the heart of Mtn. Viewing Page 1 Of 19. 00 HWY 5 SOUTH Mountain Home , AR 72653. 00 CR 138 Oakland , AR 72661." The header had cost of living as the highest ranking optimized keyword. It is followed by local cost of living, Mountain Home cost of living, and living in Mountain Home which isn't as ranked as highly as cost of living. The next words getreal.larryblackandassoc.com used was low cost of living. AR cost of living was included but could not be seen by search parsers.